FORECLOSURES SURGE IN JULYMarketing to Foreclosure
Clients Imperative for Realtors In August the number of foreclosures from June to July surged 93% over the same period in 2006. With forecasts
of the numbers of foreclosures rising in 2008 now is the time for Realtors to seek training on working with distressed homeowners.
Florida is a prime market, being one of the five states that accounted
for more than half of the nation’s total foreclosure filings. With the Senate still unable to agree on a final offer
for property tax cuts and adjustable rate mortgages ripening too many homeowners are falling behind on their mortgage payments.
Even with a house listed for sale homeowners are bogged down by a depressed market, unable to get offers, only leaving them
to become more in entangled in debt. Realtors in the current market
need to understand the pitfalls that are many times overlooked when working with foreclosure clients. Understanding the liability
that can come with foreclosure sales cannot be overlooked. Our training program and professional short sale processing services
can help protect agents and brokers. Combined with our marketing and available referrals, tapping into the foreclosure market
can bring agents more listings and offers, while helping distressed homeowners.
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MARKETING 101Marketing to foreclosure clients are the best way to survive in this market. You can out perform other agents, if you concentrate
on only marketing. Take the listings and move on. This is the best way to survive in this market. If you have a good
base of foreclosure listings eventually you could focus on the buyers. This information is based on watching
the successful Realtors that use Estate Brokers LLC for their outsourced short sale processing.
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SPECIAL ADDENDUMS ARE REQUIRED?Working with foreclosures is like working with dynamite. A home owner should have an Attorney involved to give the
listing agent a special addendum for th MLS and to consult the home owner through the foreclosure legal process. Why are so
many agents taking on the liability and illegal practice of law?
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